Job Posting: Experienced Digital Marketer Who’ll Thrive in a Start-Up Environment
A former client of mine, who is awesome to work with, has moved to a start-up and is looking to
A former client of mine, who is awesome to work with, has moved to a start-up and is looking to
I love that more and more companies are leveraging email automation — setting up email campaigns, triggered by an action
I am a big fan of performance testing – in fact, I have a successful consulting business built on helping
I get a lot of email messages from recruiters who find my profile on LinkedIn. I’m not looking for a
Note: Oops! We got updated conversion information, this campaign had a longer tail than we anticipated, so I’ve updated this
Triggered email messages – those which are sent in direct response to an action taken by the recipient – are hot.
Earlier this month, I led a webinar for the Specialized Information Publishers Association (SIPA). One of topics we discussed was boosting
How well have you documented your email marketing program? Improve its functionality by using these 11 tips for capturing qualitative information
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