Apple recently announced changes coming in iOS 18 – many of them to the Apple Mail app. Should email marketers
It was such a pleasure to present ’35 Great AI Ideas in 35 Minutes’ with Tamara Gielen, Be Relevant, at Email
Sending an email to reactive subscribers? Here’s an example of how not to do it – with tips for improvement.
What are the formulas behind the email metrics we all rely on? How do you account for bounces when calculating
Assuming your product or service lends itself to try-before-you-buy, a free trial can be an effective way to sell it.
Tamara Gielen, Be Relevant, and I were really excited about the positive response our presentation ’35 Great AI Ideas in
Tamara Gielen, Be Relevant, and I were really excited about the positive response our presentation ’35 Great AI Ideas in
We’ve all seen them – either right there in your marketing automation interface, or as white papers offered by a
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