
Apple iOS 18: Is the Sky Falling for Email Marketers?
Apple recently announced changes coming in iOS 18 – many of them to the Apple Mail app. Should email marketers

Apple recently announced changes coming in iOS 18 – many of them to the Apple Mail app. Should email marketers

It was such a pleasure to present ’35 Great AI Ideas in 35 Minutes’ with Tamara Gielen, Be Relevant, at Email

Sending an email to reactive subscribers? Here’s an example of how not to do it – with tips for improvement.

What are the formulas behind the email metrics we all rely on? How do you account for bounces when calculating

Assuming your product or service lends itself to try-before-you-buy, a free trial can be an effective way to sell it.

Tamara Gielen, Be Relevant, and I were really excited about the positive response our presentation ’35 Great AI Ideas in

Tamara Gielen, Be Relevant, and I were really excited about the positive response our presentation ’35 Great AI Ideas in

We’ve all seen them – either right there in your marketing automation interface, or as white papers offered by a
Get the Best of
Email Marketing Optimization
delivered to your inbox weekly
We’ll never share your email address with third parties.
Out list is double opt-in; please watch for an email with instructions confirming your subscription.
LOOKING TO OPTIMIZE
YOUR ORGANIZATION’S
EMAIL MARKETING?
JEANNE IS A PROLIFIC WRITER
Read More from Jeanne:
Jeanne is Actively Involved with Industry Organizations