Create Your Own
Custom ChatGPT AI Agent:
Marketing Strategist
[2-Hour Intensive]
Jeanne Jennings | 202.365.0423 | Hello@EmailOpShop.com
Have you created your own custom marketing strategist GPT and used it to increase your efficiency without sacrificing quality?
This is what sold Jeanne on the value of AI — and its why she now has a team of custom GPTs that she created to help her get more more marketing done in less time.
Keys to success:
- A well-configured custom GPT
- Quality inputs
- A collaborative working relationship
Join us for this 2-hour, fast-paced, hands-on, intensive training session and you’ll walk away not just knowing the keys to success, but having used them to create and use your own custom marketing strategist GPT.
Whether you’re doing social media, search, or email marketing, display advertising or some other form of persuasive communication, collaborating with your own custom GPT can help you get to your end result faster — without sacrificing quality.
Through limited lecture and individual hands-on exercises you’ll:
- Create and configure your own custom marketing strategist GPT, which you’ll be able to use on an ongoing basis during and after the workshop
- Use your custom marketing strategist GPT to begin building a campaign for your organization, including:
- target audience development
- feature | benefit | advantage analysis
- key messages
- creative brief
- Leave with knowledge, hands-on experience, and the confidence to continue to use your custom marketing strategist GPT to do more quality work in less time.
You’ll need:
A paid ChatGPT account (it’s just $20 a month) for the exercises – at the end of the intensive you’ll leave with the foundation of an email campaign for your organization.
Upcoming Date, Time, and Location:
Maximum 6 attendees per class
One 2-hour session | 2:00 to 4:00 PM ET
Thursday, March 5, 2026 | Online
Workshop Full
Upcoming Date, Time, and Location:
Maximum 6 attendees per class
One 2-hour session | 2:00 to 4:00 PM ET
Thursday, May 7, 2026 | Online
| Super Early Bird | Early Bird | Last Minute |
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$108 per person 40% off the regular rate Ends April 3, 2026 |
$144 per person 20% off the regular rate Ends April 17, 2026 |
$180 per person Ends May 1, 2026 |
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Jeanne’s Intensives are Hands-on, Interactive, and Fun!
Digital marketing is fun — and so is this workshop!
Jeanne’s years of experience as a professor and trainer have honed her teaching skills. Each section of the intensive is broken into three parts:
- Lecture: Jeanne uses case studies, real-world examples, interactive discussions, personal experiences, and layman’s terms to present and explain the concepts you need for success.
- Exercise: You’ll apply what you’ve learned right away, working individually, in a small group, or as a class
- Readout: Once complete, you’ll share your work with Jeanne and the class, and get feedback.
At least 60% of your time will be spent on exercises and readouts; no more than 40% will be spent listening to Jeanne lecture. Have a question? Just ask. Jeanne is happy to address it in the moment.
Your Instructor
In her 30+ years in the digital marketing space, Jeanne Jennings has helped start-ups, enterprise-sized organizations, and every size company in between make their digital marketing more effective and more profitable. Whether you have a marketing program in place or are looking to build one, Jeanne can help you to goal-beating results without busting your budget.
Jeanne started her career with CompuServe, and then left for the publishing industry, where she was on the forefront of the move to digital. She also spent some time in the dot com world before the bubble burst.
In 2021 she founded Email Optimization Shop, a boutique digital marketing consultancy. She has helped a wide variety of clients, including AARP, Capital One, Hasbro, Network Solutions, Scholastic, U.S. General Services Administration, Verizon, Vocus (now Cision), World Bank, and others boost the bottom-line performance of their digital marketing.
In addition to consulting, Jeanne is a sought-after trainer, speaker, and author on digital marketing topics. She is a regular contributor to MarTech.org and the Only Influencers blog, as well as the Email Optimization Shop blog, and also guest authors columns for other publications. She holds private and public workshops, as well as speaking at conferences in the United States and abroad.
She earned her MBA with a concentration in marketing from Georgetown University’s McDonough School of Business. She is now an adjunct professor teaching digital marketing in the Master’s of Integrated Marketing Communications Program at Georgetown University’s School of Continuing Studies.
Jeanne is also general manager of Only Influencers, the original community of email industry professionals, and programming chair of their annual conference, Email Innovations World, taking place June 2-5, 2025 in Phoenix, Arizona.
When she’s not working, Jeanne is an avid hockey fan (Let’s Go Caps)!
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202.365.0423
Hello@
EmailOpShop.com
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