Create Your Own Custom GPT:
Marketing copywriter
[2-Hour Intensive]

Jeanne Jennings  |  202.365.0423  |  Hello@EmailOpShop.com

Have you created your own custom marketing copywriter GPT and used it to increase your productivity with quality copy written in your organization’s brand voice? 

Jeanne was skeptical at first — publicly available GPTs weren’t producing the quality of content she needed. But configuring her own custom marketing copywriter GPTs, each of which is trained on the brand voice of one of her clients, was a game-changer.   

Keys to success: 

  • A well-configured custom GPT
  • Quality inputs
  • A collaborative working relationship


Join us for this 2-hour, fast-paced, hands-on, intensive training session and you’ll walk away not just knowing the keys to success, but having used them to create and use your own custom marketing copywriter GPT. 

Whether you’re doing social media, search, or email marketing, display advertising or some other form of persuasive communication, collaborating with your own custom marketing copywriter GPT can help you get to your end result faster — without sacrificing quality. 

Through limited lecture and individual hands-on exercises you’ll:

  • Create and configure your own custom marketing copywriter GPT, which you’ll be able to use on an ongoing basis during and after the workshop
  • Use your custom marketing copywriter GPT to begin crafting content for your marketing initiatives, including:
    • brief copy for posts and ads
    • benefit-oriented copy for email messages and content marketing
    • conversion-driving copy for landing pages
  • Leave with knowledge, hands-on experience, and the confidence to continue to use your custom marketing copywriter GPT to do more quality work in less time. 


You’ll need:

A paid ChatGPT account (it’s just $20 a month) for the exercises – at the end of the workshop you’ll leave with marketing for a new or updated campaign for your organization. 

Upcoming Date, Time, and Location:
Maximum 6 attendees per class
One 2-hour session | 2:00 to 4:00 PM ET
Monday, April 10, 2025 | Online

Launch Special Pricing Early Bird Pricing Regular Price
$99 per person

65% off the regular price
$228 per person

19% off the regular price
$280 per person

Course Full

Upcoming Date, Time, and Location:
Maximum 6 attendees per class
One 2-hour session | 2:00 to 4:00 PM ET
Tuesday, May 27, 2025 | Online

Super Early Bird Pricing Early Bird Pricing Regular Price

$177 per person

37% off the regular rate

Ends April 29, 2025

$228 per person

19% off the regular rate

Ends May 13, 2025

$280 per person

Ends May 23, 2025

Jeanne’s Intensives are Hands-on, Interactive, and Fun!

Digital marketing is fun — and so is this intensive!

Jeanne’s years of experience as a professor and trainer have honed her teaching skills. Each section of the intensive is broken into three parts:

  • Lecture: Jeanne uses case studies, real-world examples, interactive discussions, personal experiences, and layman’s terms to present and explain the concepts you need for success.
  • Exercise: You’ll apply what you’ve learned right away, working individually, in a small group, or as a class
  • Readout: Once complete, you’ll share your work with Jeanne and the class, and get feedback.


At least 60% of your time will be spent on exercises and readouts; no more than 40% will be spent listening to Jeanne lecture. Have a question? Just ask. Jeanne is happy to address it in the moment. 

Your Instructor

In her 30+ years in the digital marketing space, Jeanne Jennings has helped start-ups, enterprise-sized organizations, and every size company in between make their digital marketing more effective and more profitable. Whether you have a marketing program in place or are looking to build one, Jeanne can help you to goal-beating results without busting your budget. 

Jeanne started her career with CompuServe, and then left for the publishing industry, where she was on the forefront of the move to digital. She also spent some time in the dot com world before the bubble burst. 

In 2021 she founded Email Optimization Shop, a boutique digital marketing consultancy. She has helped a wide variety of clients, including AARP, Capital One, Hasbro, Network Solutions, Scholastic, U.S. General Services Administration, Verizon, Vocus (now Cision), World Bank, and others boost the bottom-line performance of their digital marketing. 

In addition to consulting, Jeanne is a sought-after trainer, speaker, and author on digital marketing topics. She is a regular contributor to MarTech.org and the Only Influencers blog, as well as the Email Optimization Shop blog, and also guest authors columns for other publications. She holds private and public workshops, as well as speaking at conferences in the United States and abroad. 

She earned her MBA with a concentration in marketing from Georgetown University’s McDonough School of Business. She is now an adjunct professor teaching digital marketing in the Master’s of Integrated Marketing Communications Program at Georgetown University’s School of Continuing Studies.  

Jeanne is also general manager of Only Influencers, the original community of email industry professionals, and programming chair of their annual conference, Email Innovations World, taking place June 2-5, 2025 in Phoenix, Arizona. 

When she’s not working, Jeanne is an avid hockey fan (Let’s Go Caps)!

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LOOKING FOR HELP WITH YOUR ORGANIZATION’S EMAIL MARKETING?

Jeanne would love to
speak with you

202.365.0423

Hello@
EmailOpShop.com

JEANNE IS A PROLIFIC WRITER

Read More from Jeanne:

Jeanne is Actively Involved with Industry Organizations

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