Note from Jeanne: Happy Throwback Thursday! Today’s post isn’t an article per se — it’s a presentation that I delivered last year. And even through the title says “What’s Working Now,” everything in here is still relevant. That’s especially true of the section on content marketing and email newsletters (if you haven’t already, check out my recent ClickZ article on theSkimm, a B2C email newsletter that raised a boat load of funding).
Here’s the full overview of topics covered:
> List Growth
> Content Marketing
> Third-Party Lists
> Lead Nurturing
> Video
> Mobile
> Testing
> Analytics
This presentation was first delivered as a keynote at an All About Email Live event in New York City — many thanks to Melissa Campanelli and the NAPCO team who hosted!
