
The RIGHT Way to Report on Multi-Effort Email Campaigns
Smart marketers are relying more and more on automated, multi-series email campaigns to nurture leads, drive engagement and generate revenue.

Smart marketers are relying more and more on automated, multi-series email campaigns to nurture leads, drive engagement and generate revenue.

From time to time I’ll pull a message from my inbox and do a walk-through of its pros and cons.

Note from Jeanne: Happy Throwback Thursday! I wrote this article back in February 2015 and it was published by ClickZ.

In case you missed it, now both Hillary Clinton and Donald Trump have ’email issues.’ Here’s a brief overview of
I am truly an email geek — my Fourth of July was made all the better by the release of
Note from Jeanne: Happy Throwback Thursday! Cart reminder email programs continue to be one of the highest revenue-per-email (RPE) campaigns

I was speaking with a couple of salespeople I know a few months ago and one of them used the
Note from Jeanne: Happy Throwback Thursday! I continue to work with clients to make their marketing more personalized — without
Get the Best of
Email Marketing Optimization
delivered to your inbox weekly
We’ll never share your email address with third parties.
Out list is double opt-in; please watch for an email with instructions confirming your subscription.
LOOKING TO OPTIMIZE
YOUR ORGANIZATION’S
EMAIL MARKETING?
JEANNE IS A PROLIFIC WRITER
Read More from Jeanne:
Jeanne is Actively Involved with Industry Organizations